Empowered.

Welcome to your go-to resource for streamlining your business! Here, you'll find tips on systems, workflows, productivity, and inspiration. Whether you’re optimizing HoneyBook or just looking for ways to simplify your day-to-day, I’ve got you covered. Let’s get your business running smoothly!

Helping You Build a Business That Works for You

4 Types of Accountability Partners Every Small Business Owner Needs Having the right accountability partner can be a game-changer for creative entrepreneurs—but the truth is, one person usually isn’t enough. We all love a go-to business bestie—the one who gets the voice notes at midnight, hears all your big ideas, and cheers you on through […]

Emily Woodall CEO of Woodall Creative Co

You’re Not the Only One Who Feels This Way Let’s be real: entrepreneurship can feel really lonely sometimes. Especially when you’re doing it all on your own—wearing every hat, juggling every role, and trying to keep all the balls in the air. You’re serving clients, managing your marketing, figuring out your finances… and somewhere in […]

Women building community

If you’ve been trying to grow your business by doing everything yourself, you’re not alone — but there’s a better way. Feeling Like You Have to Do It All? If you’re a creative entrepreneur, chances are you’ve tried to wear all the hats. You’re the photographer, the marketer, the admin assistant, the bookkeeper, the client […]

The support to grow your business

Why knowing your ideal client makes all the difference. The Client Journey Can Make or Break Your Business When you know your ideal client, and how they will interact with your business, your client workflow can become seamless. Let’s look at a previous client example: Jaime thought she had her process dialed in. She had […]

Woman photographs a family.

A smooth photography workflow isn’t just about convenience—it directly impacts client trust, satisfaction, and whether they decide to book with you (or someone else). A few years ago I had an experience that reminded me just how important an organized photography workflow is. I reached out to a photographer I admired and had been following […]

person holds a phone with a calendar open, while also looking at a physical planner, and a calendar is open on the screen of their computer as well

Hot Take: Does Your Client Experience Feel Luxurious… or Just Exhausting? Justine, a talented family photographer, thought she had a luxury client experience. She had email templates, an organized process (or so she thought), and was putting in extra effort to respond quickly to inquiries. But here’s the problem: she was still overwhelmed. Her inbox […]

Signs Your Client Experience isn't Luxury it's just complicated

A real-talk approach to pricing, boundaries, clients, and growth. When you start a photography business, one of the biggest challenges is figuring out how to attract photography clients who actually value your work. Pricing, booking systems, branding, client experience, editing workflows—it can feel like there’s an endless list of things to master. And while that […]

Camera sits next to an open computer of a photographer trying to attract photography clients

Is ShootProof the Right Fit for Your Photography Business? ShootProof has been a popular choice for photographers for years, offering client galleries, contracts, invoicing, a print shop, and now a brand new booking suite. But is it the best fit for you? As a photographer, finding the right client gallery and business management system can […]

How to Set Your Schedule For Success Creating an annual plan for your photography business is the key to building a thriving a sustainable business. As a photographer, your life and business is one big balancing act. Keeping up with client communication, client sessions and your personal life can often feel like an impossible juggling […]

Woman writes in notebook creating her annual plan

So you started a photography business—congratulations! But what does starting a business even mean? Does it mean you told some friends and family? Did you start offering sessions for free to build your portfolio? You bought some business cards? You designed a logo? Or you started an Instagram account? While all of these are exciting […]

A new photographer looks at her camera after taking a photo

Free workbook!

Essential Email
Templates

This workbook is designed to help you craft personalized, professional emails for your business. Each section provides you with a clear template for specific types of emails, along with prompts and questions to guide you in customizing the content for your brand.

Whether you're onboarding a new client, following up on a project, or sending a proposal, these templates will help you communicate with professionalism and ease. Use them to improve your process and wow your clients!

honeybook
setup
checklist

Honeybook Setup checklist

HoneyBook Accelerator

In the HoneyBook Accelerator, you’ll spend 5 weeks mastering every element of your HoneyBook system. Each week, we’ll cover a new topic—from customizing your branding and templates to building effective automations and perfecting client emails. With group coaching, individual audits, and templates, you’ll leave with a streamlined system that saves you time. Join the waitlist to be the first to know when spots open up!

Email Template Workbook

Start with these Touchpoints for a Seamless CLient Journey

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Email Templates